It is Tết Nguyên Đán, the lunar New Year here in Vietnam and in 2023 we are ushering in the year of the water cat (we have a different tradition to China, which is celebrating the year of the rabbit). A cat feels like an apt analogy for how Vietnamese consumer habits are changing. In… [Read the full article]
Tag: lunar new year
How a big clean generates even bigger rewards
Few people in life enjoy cleaning and de-cluttering with the exception of some well-known gurus like the Japanese consultant Marie Kondo. And yet we all know how cathartic it can be. It’s a principle that rings true for both our home and work lives. So what explains this disconnect: we avoid cleaning and throwing things… [Read the full article]